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Tourism Partners Area



Welcome tourism industry
partners

to the Tourism Industry Partnership Program

Local businesses are a big part of developing high quality visitor experiences that attract and support our tourism economy in Sylvan Lake. Sylvan Lake is brilliant all year, and has so much to share with visitors throughout the seasons. Thank you for partnering with us as we work collectively to develop our community as a vibrant Alberta travel destination!

Scroll below to access Program resources and information that aim to assist your business in finding opportunity, raising its profile, and growing within the sector.

Program FAQ

What is Visit Sylvan Lake?

Visit Sylvan Lake is the visitor services umbrella through which visitor information and destination marketing for Sylvan Lake are delivered. This includes the visitsylvanlake.ca website and social media @visitsylvanlake

Visit Sylvan Lake is operated by the Town of Sylvan Lake. Tag your social media photos with @visitsylvanlake or #visitsylvanlake for the chance to be featured on our social media and increase your business' likelihood of being found by visitors!

Latest Destination News

Upcoming Events Calendar

Be in the know for upcoming events and jump on board by hosting activities, entertainment, or events in your business that complement the festivities going on. Events are exciting and bring life to an area, encouraging people to move throughout businesses and services nearby. Piggyback off the festivities! The Town of Sylvan Lake hosts events for reasons including to support tourism.

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SUBMIT AN EXPERIENCEHosting a Halloween Pub Crawl, live entertainment, or a Sip N' Shop Holiday After Hours experience? Let us know so we can share your experience with visitors!

What is the impact of tourism in Sylvan Lake?

$0Million

In 2014, the total economic impact of tourism in Sylvan Lake was nearly $75 million.

0 Jobs

Tourism created 600 jobs in the community which hosted over 761,000 visitors throughout the year spending an average of $35.17 per person per day.

Read more from the 2014 Economic Impact Assessment of Tourism

Get Involved in Town of Sylvan Lake Tourism Initiatives

See a full listing of ways to be directly involved in Town of Sylvan Lake initiatives below and find the opportunities that best fit with what your business has to offer and can benefit from. Some opportunities have limited capacity, so check back often!

Just for Tourism Partners

Book a FAM Tour

Are you a new business or want to share about something new you're doing?

Book a familiarization tour (FAM tour) to share with staff operating Visit Sylvan Lake. Help us know what's available to tourists and how best to share your experience.

FAM Tours are subject to Covid-19 and may take place online instead of in-person.

To book a FAM Tour, please email us. We're excited to hear from you!

Have a great idea?

Work together with other local businesses that are interested and can help bring your idea to life.

Use the Partner Directory to reach out to others who can be a part of your initiative

 

Update your Business' Profile

Tell the story of the experience your business offers visitors with an updated listing on visitsylvanlake.ca

 

Our website is undergoing redevelopment. Tourism Partners will be contacted directly to update business profile.

Or, to update basic information email us

Marketing Resources

Find marketing materials and resources.

 

Tourism Sector Trainings

Register for free training programs as they come up. Space can be limited so check back often! Attend trainings that sound useful to your business.

Trainings may be resources hosted by the Town of Sylvan Lake or an external host.

Tourism and Visitor Research

Who is the Sylvan Lake tourist? What are visitors to Sylvan Lake looking for in their travels? How can you reach visitors?

A collection of research specific to the visitor markets that affect Sylvan Lake.

 

Visitor's Map

Our team is hard at work on creating a visitor's map. A visitor's map shows tourists where they are welcome and wanted, where they can access both public and private services, and locates businesses that offer goods and services that enhance visitor experiences.

The visitor's map will be posted soon. Registered Tourism Partners will be included on the online visitor's map.

Have questions?

The Tourism Industry Partnership Program is delivered by the Recreation, Culture & Tourism department of the Town of Sylvan Lake. For questions or further information on the Program or Visit Sylvan Lake, contact:

Natasha Bhola
Tourism Marketing & Development Coordinator
Town of Sylvan Lake
403-887-1192 ext 527 or email