
Let’s build something great—together.
The Tourism Partnership Program (TPP) is your gateway to working alongside the Town of Sylvan Lake to shape unforgettable visitor experiences and contribute to a thriving, year-round destination.
This program is designed for licensed businesses that recognize visitors as a key part of their customer base. By joining, you’ll gain access to exclusive partner marketing opportunities, collaborative initiatives, and a supportive network focused on growing tourism in Sylvan Lake.
Tourism Partner Benefits
- Website (VisitSylvanLake.ca)
- Business profile, including description, images, contact, map, website link, social links
- Eligible to list your special events, packages, and tours on applicable pages
- Hyperlinked mentions in themed digital content
- Tourism Social Media posts shares on official @VisitSylvanLake channels (must tag @visitsylvanlake and follow VSL guidelines)
- Eligible to purchase supplemental advertising
- Year-round brochure, guide, and rack card distribution at NexSource Centre
- Preferred Vendor status (for meetings & event producers – updated biannually)
- Cooperative Marketing opportunities
- Event Participation & Sponsorship opportunities
- Invitation to join development workshops and training
- VSL branded information materials (as available)
- Information, support, and assistance with grants and programs that can assist your business
- Access to Visit Sylvan Lake’s photo assets for promotional use (attribution required)
- Assistance with entering and updating your listing(s) on the Travel Alberta Tourism Industry website (ATIS)
- Access to periodic information on events, marketing opportunities, grants, and more
- Newsletter with industry updates, opportunities & events
- Access to Member database to connect with other local operators and services
FREE to register online at:
SylvanLake.ca/TourismPartnership
